Last Wednesday the Marketing Task Force of the Selling Hartsville initiative had about 14 people present for a meeting to discuss the things that are happening in Hartsville. While the tone of the meeting was somewhat dampened by the gloom of very tight city budgets, there was some pretty encouraging news coming out; some of which had been announced and some that happens when dots are connected.
The big news from the city manager was the approval of a new Hotel facility for downtown Hartsville. This new facility will anchor the downtown area with a four-story hotel on the corner of Carolina, Fourth and whatever name Railroad Avenue takes in its new environment.
Part of the other good news is that the street paving on that small new part of the road is complete and by the next day the road was open to through traffic. That is finally good news for the new owners of Gardners, who had been losing business because access from Fourth Street was cut off while the paving was completed.
One of the group's members who deals with real estate told another member that closings had picked up and that real estate was selling in the city. While that was an informal conversation, it was also among the good news.
Johnna Shirley is the chair of this task force and her continuing leadership is also good news. The task force met a couple of months ago at Hartsville High School to discuss potential plans for enhancing the looks of the school. Dr. Burry, the principal, told the group he was hoping that the architects who are working on the new gym will also be presenting some informal ideas about ways to enhance the looks of the exterior of the campus. Last summer there was a concerted effort to launch the Selling Hartsville initiative. That was the time the overall economy also decided to collapse. Some people questioned the timing but I continue to note the timing might not have been better. Why?
Well, in addition to tight budgets the city manager also said that both hospitality tax and accommodations tax revenue is off inside the city. We have had a great deal going on throughout Hartsville since last summer. Imagine what those revenue streams might have been like without the Selling Hartsville initiative!
Remember, Selling Hartsville is multi-audience initiative with one major audience those of us who live, work and enjoy or small city. We have to make a concerted effort to check Hartsville first when we are making purchases and deciding on a night on the town. We also need to encourage our neighbors to do the same.
As the task force continues to meet it is focusing attention on those areas of the city that need improving. The city manager mentioned the street scape of several years ago with bricks now coming out of the street. I had thought that about 18 months ago there were crews working nights in Hartsville repairing many of those areas. But, as the city manager noted, some improvements that were made 10 to 15 to 20 years ago might need attention as they get older. Heck, if you ride on some of our city streets you will notice needs. The point of the task force in its present configuration is to look out for what it is calling the "holes" in the product we call Hartsville and then making suggestions or calling for action plans to address those holes so that we have product people want to buy.
What happens when we stop getting better and stop growing?
-- We have fewer people paying the taxes need to run a great city
-- There are fewer people attending our churches
-- There are fewer people to attract other people
-- There are fewer people taking part in Habitat, in the Taste in buying Red Fox Club tickets, etc.
-- You can add your own ideas of what happens
If you are reading this, you are probably already one of the people who see Hartsville as a great place to live and play, raise a family, and/or retire. So, when the call goes out to stay involved or become involved you may feel it is preaching to the proverbial choir. Okay, maybe, but we ask that you continue to sing the praises of this small city and send on the call to others to stay involved.
FOR FUN -- June 6 will be the Good Living Marketplace on Cargill Way in downtown Hartsville with a special veterans recognition in line with the 60th anniversary of D-day -- the start of taking back the continent of Europe in World War II.
Hartsville, the art of good living where you can always "expect pleasant surprises."
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